Category Archives: Merchandising Manager

Christmas 1.0 – or the E-commerce Playbook for the Holidays

Posted on August 21, 2014 by Vlad Zachary

Part 1 of 4 – Data Analysis As soon as the Back-to-school shopping is over, retailers and e-commerce providers will turn their almost undivided attention to Christmas. Some retailers have already started preparing for the season. In the next few … Continue reading →

Posted in Apparel Ecommerce, Checkout Management, Customer Management, E-commerce Trends, Inventory Management, Merchandising Manager, Mobile eCommerce, Order Management, Reports and Analytics, SEO and Marketing, Shipping and Fulfillment | Tagged | Comments Off on Christmas 1.0 – or the E-commerce Playbook for the Holidays

Christmas 2.0

Posted on August 5, 2014 by Vlad Zachary

Back-to-school – the three words that will make middle school kids cry and the retailers sweat. That’s right – the second biggest shopping season of the year is right now and it is heating up. Every year more than $70 … Continue reading →

Posted in Apparel Ecommerce, Channel Sales and Comparison Shopping, Cloud, CDN and Scalability, Customer Management, E-commerce Trends, Merchandising Manager, Reports and Analytics, SEO and Marketing | Tagged | Comments Off on Christmas 2.0

Why and When Should a Brand Go Direct-To-Consumer

Posted on July 14, 2014 by Vlad Zachary

Is your company at the crossroads, trying to determine if a full investment in Direct-to-consumer e-commerce is worth it? Are you having doubts about the effectiveness of your current site? Do you believe that your market is growing, while you … Continue reading →

Posted in Apparel Ecommerce, Channel Sales and Comparison Shopping, Customer Management, E-commerce Trends, Inventory Management, Merchandising Manager, Mobile eCommerce, Order Management, Reports and Analytics, SEO and Marketing, Shipping and Fulfillment, Wholesale Management | Tagged | Comments Off on Why and When Should a Brand Go Direct-To-Consumer

Should You Be Upgrading Your Images?

Posted on July 3, 2013 by rebecca

Are your images good enough? Most ecommerce retailers develop a bucket list over time of improvements they’d like to make to their sites—invest in an ERP system, improve meta tags, perhaps revamp merchandising efforts.  For the most part, these improvements … Continue reading →

Posted in Merchandising Manager | Tagged | Comments Off on Should You Be Upgrading Your Images?

Black Friday Breakdown: The New Enterprise Revolution

Posted on November 26, 2012 by rebecca

I am writing this on Black Friday, right in the middle of the busiest day in retail.  It’s around midday, so we’re coming down from perhaps the peak of the insanity, and pundits and polesters are already starting to comment … Continue reading →

Posted in Checkout Management, Finance, Tax and ERP Tools, Merchandising Manager, Mobile eCommerce | Tagged | Comments Off on Black Friday Breakdown: The New Enterprise Revolution

Developer Makes the Case for Sub-Niche Websites

Posted on November 3, 2012 by rebecca

Lets imagine a scenario: you’ve got a growing website with a wide variety of products.  You’re looking to expand your customer base and grow revenue.  What do you do? One option some retailers will employ is dividing their website product … Continue reading →

Posted in Merchandising Manager | Tagged | Comments Off on Developer Makes the Case for Sub-Niche Websites

Extensions Create Better Online Merchandising

Posted on October 31, 2012 by rebecca

Ecommerce enables unique marketing and merchandising opportunities for retailers.  Technologies can be used like never before to specifically market items to select customers, while improvements in search features allow customers to find what they are looking for almost before they … Continue reading →

Posted in Merchandising Manager | Tagged | Comments Off on Extensions Create Better Online Merchandising

Bringing Life to Apparel Ecommerce

Posted on October 26, 2012 by rebecca

Selling clothing and apparel online is not easy.  Perhaps more so than other types of retailers, the apparel industry has struggled to find ways to sell and market their items effectively into the online environment.  Apparel is what one might … Continue reading →

Posted in Apparel Ecommerce, Merchandising Manager | Tagged | Comments Off on Bringing Life to Apparel Ecommerce

Drive Sales with Faceted Searching

Posted on October 3, 2012 by milanie

For most ecommerce retailers out there, having a fast, intelligent search solution is incredibly important.  In an interview with Kerry Murdock of Practical eCommerce, SearchSpring co-Founder Scott Zielinski pointed to a number of surprising statistics about ecommerce shoppers. According to Zielinski’s … Continue reading →

Posted in Merchandising Manager | Tagged | Comments Off on Drive Sales with Faceted Searching

Get Mobile. Now.

Posted on September 13, 2012 by milanie

If you are wondering whether your website needs to be 4G, smart phone and  tablet-friendly, do some research. Or, take your pick from any one of many statistics on this infographic created by culturelabel.com and posted on the popular ecommerce … Continue reading →

Posted in Merchandising Manager | Tagged | Comments Off on Get Mobile. Now.