Category Archives: SEO and Marketing

Learn more from your analytics

Now that the Holidays are winding down, your mind may be turning to the coming new year, looking ahead to expectations and plans for the next retail season.  There is a lot to be learned from each holiday season and … Continue reading

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Get More Out of Social Media

While no one these days would likely doubt the importance of integrating their ecommerce business with the world of social media, there is endless debate over how to turn that involvement into increased ROI.  How do you measure profit through … Continue reading

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Essential Features for Black Friday and Cyber Monday: Part II

In our last blog, we discussed how maintaining alternate payment gateways and creating gift registries are essential for ecommerce retailers preparing for the windfall that is Black Friday and Cyber Monday. Today, we will look at two additional aspects that … Continue reading

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Essential Features for Black Friday and Cyber Monday: Part I

Black Friday and Cyber Monday are unique days for the ecommerce retailer.  The normal activity of steadily flowing orders is disrupted by the exhilarating insanity of a single weekend that for many retailers, is the culmination and make-or-break point of … Continue reading

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Don’t Miss Out on Daily Deals

“I never pay full price!” I cannot tell you how many times I heard that phrase coming out of my grandmother growing up.  A product of the Great Depression, Mee Maw never liked to pay more for something than SHE … Continue reading

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Increase Traffic and Sales with the Affiliate Program Extension

An effective way to market your ecommerce website and increase sales is with an affiliate program.  With Upshot Commerce’s integrated affiliate extension software, we make this easier than ever.  However, many clients and business owners new to the world of … Continue reading

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