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Category Archives: Apparel Ecommerce
Fans, Not Audiences! Customers, Not Conversions!
Everything is becoming a machine. Marketing is a machine. We automate processes, campaigns, segmentations, customer acquisition, content distribution. We do landing page optimizations, Call-To-Action A-B testing, localizations and social monetizations. In e-commerce we make everything better, faster, more efficient, more … Continue reading
Posted in Apparel Ecommerce, Channel Sales and Comparison Shopping, Customer Management, E-commerce Trends, Mobile eCommerce
Tagged Back Office News
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Leveraging Customer Data for Ecommerce Success
Businesses in the digital economy are increasingly dealing with tons of data. Supplier data, traffic data, site performance data, sales and promotions data, AB testing data … Big Data. How do you sort it all out and have the confidence … Continue reading
Posted in Apparel Ecommerce, Channel Sales and Comparison Shopping, Customer Management, E-commerce Trends, Mobile eCommerce, Order Management, Reports and Analytics, SEO and Marketing
Tagged Back Office News
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Bringing Life to Apparel Ecommerce
Selling clothing and apparel online is not easy. Perhaps more so than other types of retailers, the apparel industry has struggled to find ways to sell and market their items effectively into the online environment. Apparel is what one might … Continue reading
Posted in Apparel Ecommerce, Merchandising Manager
Tagged Back Office News
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BlueCherry Tackles Complexity of Apparel Ecommerce
Few customers are likely aware of the full scope of complexity that goes into the manufacture and distribution of a simple t-shirt. Regardless of the size or scope of your company, when it comes right down to it, apparel is … Continue reading
Posted in Apparel Ecommerce, Finance, Tax and ERP Tools
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Keep Customers Loyal and Happy with Subscription Services
Getting recurring or repeat orders from customers is, as PetFlow co-founder Alex Zhardanovsky says, the “holy grail” of retail. Subscription or membership models for an ecommerce platform means predictable revenue and makes your customer’s life easier by taking out the … Continue reading
Posted in Apparel Ecommerce, Shipping and Fulfillment
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