Category Archives: Mobile eCommerce

The 6 Silliest Sales Tax Rules in the US

With the online holiday shopping mostly over we are sharing guest content from our partner Avalara. If you’ve ever dealt with sales tax rules, then you know there are some crazy laws about how to tax products. But do you know exactly … Continue reading

Posted in Checkout Management, Customer Management, E-commerce Trends, Finance, Tax and ERP Tools, Fraud & Chargeback Prevention, Inventory Management, Merchandising Manager, Mobile eCommerce, Order Management, Reports and Analytics, SEO and Marketing, Shipping and Fulfillment | Tagged | Comments Off on The 6 Silliest Sales Tax Rules in the US

Strategies for Increasing Your Average Order Value

Encouraging your customers to buy more items and spend more money each time they shop is a proven method to boost revenue and profitability. Brick-and-mortar retailers have perfected the practice over the years, based on the marketing concept of the … Continue reading

Posted in Apparel Ecommerce, Channel Sales and Comparison Shopping, Checkout Management, E-commerce Trends, Finance, Tax and ERP Tools, Inventory Management, Merchandising Manager, Mobile eCommerce, Order Management, Reports and Analytics, SEO and Marketing, Shipping and Fulfillment | Tagged | Comments Off on Strategies for Increasing Your Average Order Value

Christmas 1.0 – or the E-commerce Playbook for the Holidays

Part 3 of 4 – Website Optimization In our first two parts of the E-commerce Playbook for the Holidays we discussed how to use Data Analysis to create an effective Holiday Sales plan and how to focus your Marketing in … Continue reading

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Are we ready yet?

The National Retail Federation estimates that what a retailer sells during the holidays can be as much as 20 – 40% of the annual sales. The expectation is that 2014 will build upon the success of 2013. During last year’s … Continue reading

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Christmas 1.0 – or the E-commerce Playbook for the Holidays

Part 2 of 4 – Marketing In our first part of the E-commerce Playbook for the Holidays we discussed how to use Data Analysis to create an effective Holiday Sales plan. Today we will focus on Marketing. This stage is … Continue reading

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Christmas 1.0 – or the E-commerce Playbook for the Holidays

Part 1 of 4 – Data Analysis As soon as the Back-to-school shopping is over, retailers and e-commerce providers will turn their almost undivided attention to Christmas. Some retailers have already started preparing for the season. In the next few … Continue reading

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Where Do We Spend Our Money Online

With $13.6 billion Clothing is the leading e-commerce category. The e-commerce business brokers at Digital Exits have put together this infographic with more interesting numbers and a breakdown that looks at in-store vs online. The anticipated increase in total online sales between 2011-2016 … Continue reading

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Why and When Should a Brand Go Direct-To-Consumer

Is your company at the crossroads, trying to determine if a full investment in Direct-to-consumer e-commerce is worth it? Are you having doubts about the effectiveness of your current site? Do you believe that your market is growing, while you … Continue reading

Posted in Apparel Ecommerce, Channel Sales and Comparison Shopping, Customer Management, E-commerce Trends, Inventory Management, Merchandising Manager, Mobile eCommerce, Order Management, Reports and Analytics, SEO and Marketing, Shipping and Fulfillment, Wholesale Management | Tagged | Comments Off on Why and When Should a Brand Go Direct-To-Consumer

Fans, Not Audiences! Customers, Not Conversions!

Everything is becoming a machine. Marketing is a machine. We automate processes, campaigns, segmentations, customer acquisition, content distribution. We do landing page optimizations, Call-To-Action A-B testing, localizations and social monetizations. In e-commerce we make everything better, faster, more efficient, more … Continue reading

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Leveraging Customer Data for Ecommerce Success

Businesses in the digital economy are increasingly dealing with tons of data. Supplier data, traffic data, site performance data, sales and promotions data, AB testing data … Big Data. How do you sort it all out and have the confidence … Continue reading

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