Author Archives: rebecca

Fraud Prevention Meets the Challenges of Mobile e-Commerce

Posted on November 14, 2012 by rebecca

A growing number of Upshot Commerce customers are realizing the importance of the new and expanding mobile commerce market.  However, as this market grows, it is also important for our customers to consider how this new market can influence online … Continue reading →

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Essential Features for Black Friday and Cyber Monday: Part II

Posted on November 6, 2012 by rebecca

In our last blog, we discussed how maintaining alternate payment gateways and creating gift registries are essential for ecommerce retailers preparing for the windfall that is Black Friday and Cyber Monday. Today, we will look at two additional aspects that … Continue reading →

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Essential Features for Black Friday and Cyber Monday: Part I

Posted on November 5, 2012 by rebecca

Black Friday and Cyber Monday are unique days for the ecommerce retailer.  The normal activity of steadily flowing orders is disrupted by the exhilarating insanity of a single weekend that for many retailers, is the culmination and make-or-break point of … Continue reading →

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Developer Makes the Case for Sub-Niche Websites

Posted on November 3, 2012 by rebecca

Lets imagine a scenario: you’ve got a growing website with a wide variety of products.  You’re looking to expand your customer base and grow revenue.  What do you do? One option some retailers will employ is dividing their website product … Continue reading →

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Extensions Create Better Online Merchandising

Posted on October 31, 2012 by rebecca

Ecommerce enables unique marketing and merchandising opportunities for retailers.  Technologies can be used like never before to specifically market items to select customers, while improvements in search features allow customers to find what they are looking for almost before they … Continue reading →

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Bringing Life to Apparel Ecommerce

Posted on October 26, 2012 by rebecca

Selling clothing and apparel online is not easy.  Perhaps more so than other types of retailers, the apparel industry has struggled to find ways to sell and market their items effectively into the online environment.  Apparel is what one might … Continue reading →

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Take Control of Your Abandoned Carts

Posted on October 24, 2012 by rebecca

Studies show a high percentage of shopping carts on ecommerce stores are abandoned.  One study by Marketing Experiments indicates over 56% of all shopping carts are abandoned before the purchase is completed. There are a number of reasons to explain … Continue reading →

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How to Create a Sold Out Event

Posted on October 17, 2012 by rebecca

This past summer, our staff at Upshot Commerce attended a lot of seminars and conferences about the world of ecommerce.  One thing that is very clear from this summer: marketing and selling event tickets is certainly changing. Once marketing seminars … Continue reading →

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